Tag: click to conversion

Retargeting Campaigns – 5 Tips to Increase Click to Conversion

Having run many retargeting campaigns for large advertisers focused on performance-based, display advertising, we found that retargeting was one of the best tools to increase click to conversion rates on Internet display advertising. In our experience, retargeting campaigns usually had

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When bidding $25 per click provides ROI

When bidding $25 per click provides ROI. Evaluating this in the context of sales and marketing strategy can be done by examining the average lifetime value of a client to justify bidding $25 for mesothelioma clicks. When evaluating your target market

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