Best Words for Facebook Twitter and Linkedin Posts

best words for Facebook, Twiiter, Linkedin posts

Best words for Facebook, Twiter and LinkedIn posts

Choosing the best words for FacebookTwitter and LinkedIn posts can make all the difference when trying to realize business objectives including driving social media engagement and post reach.

The importance of using the optimal words in a post title and body is hard to overstate. In marketing communications and social media in particular, the deliberate choice of words have direct impacts on social media engagement and post reach.

The following Infographic from QuickSprout  The Surprising Words That Get Content Shared on Social Media! highlights some of the best words to consider using when posting on the top social networks.

The Surprising Words That Get Content Shared on Social Media

Courtesy of: Quick Sprout

Key Takeaways

When searching for the best words for Facebook, Twitter and LinkedIn posts, remember that:
  • Words are essential in social media.
  • You must use persuasive words.
  • Certain words hold more power over our decision making process than others.
  • You need to understand why the words are persuasive, and be able to use them in the context that works for your audience in business.

The Best Words for Facebook Posts

Use these words for in your Facebook posts, where they fit, get garner more shares:

1. Facebook 6. Health 10. Best 14. Media
2. Why 7. Bill 11. Video 15. Top
3. Most 8. Big 12. You 16. First
4. World 9. Says 13. Apple 17. Obama
5. How

Best Words for Facebook


When running a contest / promotion on Facebook, your efforts will benefit from using the following words:

  • Winner
  • When
  • Winning
  • Events

These are successful promotional keywords and have been shown to turn people on.

The following words are considered by some as aggressive and should be avoided.

  • Contest
  • Promotion
  • Sweepstakes
  • Coupon

These words can negatively impact your Facebook content or promotion by turning people off.

Best words for Twitter

These words if you want to get ReTweets

1. You 6. Blog 11. Please ReTweet 16. How to
2. Twitter 7. Social 12. Great 17. Top
3. Please 8. Free 13. Social Media 18. Blog post
4. Retweet 9. Media 14. 10 19. Check out
5. Post  10. Help 15. Follow 20. New blog post

Best Words for LinkedIn

Use action words to describe yourself:

If you want to stand out, use these words:

  • Created
  • Increased
  • Reduced
  • Improved
  • Developed
  • Researched
  • Accomplished
  • Won
  • On time
  • Under budget

The following are some of the most overused buzzwords on LinkedIn

If you want to stand out, skip these words:

  • Responsible
  • Strategic
  • Creative
  • Effective
  • Patient
  • Expert
  • Organizational
  • Driven
  • Innovative
  • Analytical

Bonus: Best Words for Google+:

  • Share
  • Promote
  • Increase
  • Create
  • Discover



Rick Noel is an experienced digital marketer enabling businesses and organizations to grow through the Internet, while maximizing marketing ROI (Return On Investment). Rick is the CEO and Co-Founder of eBiz ROI, Inc., a full-service digital marketing agency located in Ballston Lake, NY.

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