Month: October 2016

What are Keyword Match Types?

What is a match type?

Keyword match types define the relationship between a search and how that search query triggers advertisements. Understanding keyword match types and how they relate to search ads is critical to realizing desired results and ROI (Return On Investment). Using Keyword Match

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What is a Landing Page?

What is a landing page and why should I care?

What is a landing page? Better yet, what makes a great landing page? I am glad you asked! But before answering those questions, it is helpful to understand why landing pages are important and the role they play in digital advertising ROI. Search

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Facebook Slideshow Ads Power Discovery

How To Create A Facebook Slideshow Ad

Introducing Facebook slideshow Ads, a new and creative way to create engaging lightweight videos that tell your brand story. Facebook Slideshow Ads Introduction Video Facebook Slideshow Ads allow you to tap into the power video and mobile without the time

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